We are blushing over the viral Liquid Soft Cream Blush from Rare Beauty. This blush is "A weightless, long-lasting liquid blush that blends and builds beautifully for a soft, healthy flush. Available in both matte and dewy finishes" (Rare Beauty). Makeup consumers everywhere are buying out Liquid Pinch Blush on all major retailers, including the Rare Beauty website itself, and that is for good reason.
Here's Why.
The blush itself is truly incredible. A 4.7 rating out of 32,000 users supports this theory. The blush has a unique formula in which the highly pigmented blush quickly builds upon itself. But, for a more natural finish, users recommend utilizing one to two small dots. Rare Beauty advertises the following results from an independent study: "• 100% said it applies easily and wears evenly, 100% said the texture is silky and glides on smoothly, 100% said it stays in place upon application and is comfortable to wear, 97% said the color blends seamlessly". Please remember that independent study can mean various things regarding bias, but consumers have to say the same thing. I have provided a link to a famous beauty influencer for real-time reviews.
Prices are higher, with the full-size 7.5 mL blush priced at $23 U.S. and the mini 0.75 mL priced at $13. But keep in mind a little goes a long way.
Okay, the product is excellent, but what about Rare Beauty?
With a mission statement of "Rare Beauty is breaking down unrealistic standards of perfection. This is makeup made to feel good without hiding what makes you unique—because Rare Beauty is not about being someone else, but being who you are." It is hard to argue that the company does not have pure motives. It was founded by actress, singer, and model Selena Gomez in 2019.
All Rare beauty products are advertised as vegan, cruelty-free, and produced primarily in the United States and South Korea. Both countries are known for high production standards. With 13 different shades, in dewy and matte finishes, to the popular Liquid Pinch Blush, there is a shade for everyone. Diversity is a huge part of campaigns. Additionally, Rare Beauty has taken the initiative to make their packaging inclusive. According to their website, Rare Beauty paired with CCRI, Casa Colina Research Institute, to implement features in their product packaging that make them accessible to those with limited dexterity. The lightweight packaging paired with the convenient circle on the cap ensures easy opening and closing of the product, ensuring inclusion for all.
Rare Beauty has a unique mission based on mental health. Rare Beauty provides all, whether you have bought a product or mental health resources, including videos and resources to help. Rare Beauty often donates to mental health resources while hosting campaigns to raise money and awareness.
Please Feel Free to watch this review on accessibility:
Beauty Babes Take
Rare Beauty is the most impressive brand quality of all the companies I have researched. I have the mini Liquid Pinch Blush in Mauve, and It has surpassed my expectations. I have combination skin with eczema, and I've found that the product is long-wearing with a beautiful finish, even with my complex skin profile. My mini-product has lasted almost four months and is used almost daily. I recommend purchasing a mini to try the product directly through Rare Beauty, as many promotions occur on their website. I commend the company and its initiative to make beauty accessible and fun for all.
So, Beauty Babes, Rare Beauty is a Rare find; Treat Yourself!
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